Originally published by the author on ArticlesBase.com
Is email marketing still important today? I get that question a lot. I know that businesses feel that they should focus on building a social following – collecting Facebook likes, Twitter followers, and what not these days. In response to that, I invite you to watch this video made by Derek Halpern of Social Triggers. I would have recorded my own but Derek was wordy and on point here, so there was no need.